Business to Business Marketing, Technology Commercialization and IT Marketing at Direct Objective Consulting

Direct Objective Consulting is a business to business marketing agency, assisting small medium companies succeed in North America and in international markets. We specialize in technology commercialization, IT Marketing and innovation-related products such as software, hardware, security, telecommunications and eBusinesses.

Our strategic marketing consulting services are tied into your ROI (Return On Investment), are designed to escort businesses throughout the different technology commercialization phases. From the initial marketing strategy, through the specific marketing plan, to the creation of sales lead generation and international market demand.

Our business to business marketing, technology commercialization, and marketing consulting services are tied into your ROI (Return On Investment), derived directly from your international goals and objectives.

"The new positioning, recently defined with the help of Direct Objective, allows us…” (more)

Meir Levi, CEO, Interfacing Technologies Corporation

"Placing us in trade magazines enabled Callio to …" (more)

René St-Germain, Former CEO, Callio Technologies

"Revising our eBusiness strategy and improving the user experience…" (more)

David Cohen, CEO & Founder, Canadavisa.com

"Resulting in a sizable global market penetration, … " (more)

Roni Einav, Former Chairman and President of New Dimension Software [acquired by BMC Software]